Campaign OOH & DOOH
Advertising
CITYSCOOT
Traffic, long distances, no parking to be found, buses are late...moving within cities is not easy.
With Cityscoot you can get rid of these daily hassles in a simple way, making your life easier. Right, but how can we tell the story?
The campaign we launched was promoted online on all social media and digital news platform banners and continued offline on Milan’s trams and LED walls.
Our creative solutions were addressed not only to two-wheel fans but also to more sceptical users, by showing them all the benefits of e-scooters.